Innovation Worcestershire support

Innovation Worcestershire support

A specialist support programme enabling business innovation to take new products and services from concept to commercialisation.

Funded by UK Government and Innovation Worcestershire logo

Embracing innovation and developing new products, services or technologies can help set you apart from the competition and tap into new markets. Whether you’re looking to develop a revolutionary product or service, streamline your processes or implement new technology, the innovation support programme will be able to help you do just that.

What's on offer?

The Innovation Worcestershire Specialist Advisor Programme can provide initial diagnostic and assessment to review the current position of your business and future opportunities for new products or services to be introduced.

Delivered through one-to-one tailored advice and dynamic workshops, we can help you with the implementation of a realistic, effective, and bespoke business innovation action plan and provide follow-up support for the implementation of the recommendations.

Grant funding is also available to help you implement innovation projects. 

Am I eligible?

To receive support through the programme, your business must:

  • be a SME*
  • be registered to an address in Worcestershire
  • trading for at least 3 years
  • have 5 or more employees
  • be below the Subsidy Control threshold of £315,000 over the previous 3 years, including the value of the support
  • have an innovative activity taking place - new to firm products, services, technologies, or processes or have new to market products/ services

*The definition of an SME eligible for grant funding is as follows:

  • has fewer than 250 employees
  • has either (a) an annual turnover not exceeding €50 million or (b) an annual balance sheet total not exceeding €43 million
  • 25% or more of the capital or the voting rights are not owned by one enterprise, or jointly by several enterprises falling outside this definition of an SME
  • does not own more than 25% of the capital or voting rights in an enterprise falling outside of this definition of SME

Excluded sectors not eligible for support include:

  • Primary agriculture 
  • Schools
  • Public sector funded organisations

How this project is funded?

This project is part-funded by the UK government through the UK Shared Prosperity Fund and Worcestershire County Council.

The programme is managed and delivered by Worcestershire County Council on behalf of Bromsgrove District Council, Malvern Hills District Council, Redditch Borough Council, Worcester City Council, Wychavon District Council and Wyre Forest District Council.

The UK Shared Prosperity Fund is a central pillar of the UK government’s Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit UK shared prosperity fund prospects.

How do I apply?

Registering for the programme is simple, all you need to do is follow these steps.

You can email: 

Or click the button below:

Submit an expression of interest

A member of the Winning Moves team will be in touch to discuss your requirements in more detail and how the programme could support your business.

Logos for One Worcestershire, Worcestershire growth hub logo, Bromsgrove District Council, Malvern Hills District Council, Redditch Borough Council, Worcester City Council, Wychavon District Council, Wyre Forest District Council, Worcestershire County Council

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