Marketing and Advertising - Advertising Account Executive
Marketing and Advertising - Advertising Account Executive
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Advertising account executives manage clients for an advertising agency.
- Meet with clients to discuss their needs
- Present ideas and how much it costs to clients
- Explain what the client needs to the creative team
- Check and report on an ad campaign's progress
- Keep in contact with the client at all stages of an ad campaign
- Manage budgets and send bills to the client
- Try to find new business for the agency
You could work in an office or at a client's business.
Advertising Account Executives tend to work between 37 to 39 hours a week. You may occasionally work evenings.
Starting: £19,000
Experienced: £36,000
There is no set route to become an advertising account executive.
You might find it useful to do a Foundation Certificate in Professional Marketing.
Entry requirements for these courses vary.
You can get into advertising with a degree in any subject.
Some employers may prefer it if you have a degree in a subject like:
- advertising and marketing
- statistics or operational research
- communication and media studies
- business or management
- psychology
You may be able to get into this job by doing an advertising and media executive advanced apprenticeship. If you have an EHCP you may be able to apply under the DfE exemption which allows the apprentice to use Entry level 3 English and Maths qualifications. The apprentice would have to be component enough to successfully achieve all other aspects of the apprenticeship requirements, become occupationally competent and achieve Entry Level 3 in English and Maths before the end of their apprenticeship.