The A4440 Worcester Southern Link Road Improvements

Major Infrastructure and Improvement Schemes

Southern Link Road

The A4440 Southern Link Road, which runs from Powick to the M5 motorway at junction 7, is one of the busiest routes in Worcestershire and used by around 30,000 vehicles each weekday. 

The road was originally built in the 1980s to provide a faster link to the south of the county and is a vital part of Worcestershire's main road network. The development of the Southern Link Road will improve access across the river in Worcester, improve journey times to Malvern and further west to Herefordshire and mid Wales. 

The improvement programme is one of our biggest priorities. We're working to dual the entire Southern Link Road as part of one of the biggest upgrades to the road infrastructure in Worcestershire for many years.

The dual carriageway will provide road users with faster transport, reducing journey times and tackle congestion around the county. 


The improvement scheme is being implemented in phases, as follows:

Phase 1: Whittington Roundabout preparation works - Completed
Phase 2:  Ketch Junction improvements - Completed
Phase 3: Whittington Junction and completion of dualling Whittington to Ketch including the extension of the railway bridge.
Phase 4: First look of the initial plans for the new Carrington Bridge and dualling from the Ketch to Powick.
Download the plan to show the phases.

Summer 2017 - Progress to Date

The upgrade of the Ketch roundabout and dual tracking of the carriageway towards Norton roundabout has already increased capacity along the route. 

The current phase will be completed in summer 2017 and includes improvements to Norton roundabout and preparation for dualling between Whittington and Norton, as well as a new dedicated left-hand turn from Whittington Road (from M5 Junction 7) to the Westbound Crookbarrow Way (A4440) instead of the current give-way arrangement.

A bid is currently being made to the Department for Transport for a further £70m of funding. This will enable the final section of road from Powick roundabout across Carrington Bridge to the Ketch to be dualled, completing the entire stretch of carriageway to and from Junction 7 of the M5.

Fascinating Facts

  1. The section of road currently being dualled is 1.6km long – when complete, there’ll be 6km of new and resurfaced lanes
  2. 11,260 tons of carriageway surfacing has been laid so far (563 lorry loads), with a further 4800 tons planned to be laid in the coming weeks 
  3. The scheme includes 2km of newly planted hedges, 107 new trees, 3300 shrubs, 13,040 bulbs and 2.6 hectares of wildflower planting between Ketch and Whittington roundabouts 
  4. Improving the road between Powick and Ketch roundabouts will provide nearly 2km of new dual carriageway, including a new 200 metre span River Bridge alongside the existing Carrington Bridge which will remain in place