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Worcestershire based aMEgo wins West Midlands Young Enterprise

the aMEgo team with their award Published Friday, 7th June 2019

The winners of the Worcestershire Young Enterprise award also took home the West Midlands award on Thursday. 

Team aMEgo is made up of students from Worcester Sixth Form College, one of many teams who took part in the Worcestershire Young Enterprise awards in May.

The group of students started their own Young Enterprise Company in Autumn 2018 and through the Young Enterprise competition, they started their own business and launched their own product; aMEgo. 

aMEgo is a unique product that is a characterised and multi-sensory toy which aims to help children understand and express their emotions. 

Carla Shipley, Marketing Manager from the aMEgo team said: “We are so proud of what we have achieved on our journey so far. Promoting a cause we care so much about, whilst learning valuable business and team work is the most rewarding feeling. 

“The West Midlands final was an honour to attend and all teams that attended were very strong and very inspiring to us. We are now only motivated to work even harder to engineer the future of aMEgo and are so excited to represent the West Midlands in the national young enterprise finals in London”

The toy lets children put coloured pom poms, that represent emotions, in their aMEgo’s mouth for parents, carers or teachers to look at and engage in conversations with the children.

Judy Chadwick, Skills and Investment Group Manager at Worcestershire County Council said: “Worcestershire County Council has supported Young Enterprise company programme development over the last five years as part of its Inspiring Worcestershire Campaign and we would encourage schools to consider taking part in this programme going forwards. Well done to Team Athena and fingers crossed for the final.”

The National Young Enterprise Finals take place on Tuesday June 18 in London.