Worcestershire County Council is supporting the Department for Education's campaign to tackle child abuse.
The campaign, which launched last week (Thursday 3 March), carries the message that together, we can tackle child abuse. All children have a right to be safe and protected from all forms of abuse or neglect, and everybody has a role to play in protecting children and young people.
In the West Midlands, 15% of people have suspected a child has been or is suffering child abuse or neglect. Yet 42% of the public are put off reporting because they think they might be wrong, and 27% would wait until they were absolutely certain that abuse or neglect was taking place before making a report.*
The campaign encourages people to talk to their local children's social care team if they have a feeling that something is not right. Information is usually gathered from many sources, so absolute certainty is not necessary.
In 2014/15, more than 400,000 children in England were supported because someone noticed they needed help.
Cllr John Campion, Cabinet Member with Responsibility for Children and Families said: "All children and young people have the right to safety, security and protection. This campaign carries the vital message that we are all responsible for ensuring children are safe from abuse and neglect, and if anybody has any concerns, I would urge them to contact their local children's social care team.
"Worcestershire County Council is fully supporting this campaign, because we are committed to providing the best outcomes for children and young people in Worcestershire."
If you're worried about a child, or if you suspect child abuse or neglect, visit gov.uk/reportchildabuse to get the number for your local authority.