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New domestic abuse campaign launching in Worcestershire

Published Friday, 30th November 2018

A launch event for a new approach to tackling domestic abuse across Worcestershire is taking place next Thursday (6 December).

Drive is a multi-agency response aimed at challenging the perpetrators of domestic abuse to ultimately reduce the number of victims. To reduce the number of domestic abuse victims, perpetrators must be challenged to change their behaviour.
•         Two women die a week as a result of domestic homicide
•         100,000 people are at high risk of being murdered or seriously harmed every year
•         Fewer than 1% of perpetrators receive a specialist intervention to change
The project will develop and evaluate a new approach to hold perpetrators of domestic abuse to account in order to keep victims and children safe.

The response to domestic abuse in the UK has always focused on expecting the victim to leave and start a new life in a new community, causing major disruption and taking them away from their support network of family and friends.

Often the perpetrator is left to continue their life as normal and frequently repeats the same behaviour with new partners, creating more victims.

Providing an extensive system of support for victims and their children is essential, but on its own it will not stop domestic abuse. Effective interventions for perpetrators need to be developed in order to minimise repeat and serial patterns of abuse and complement support for victims and children.

The goals of Drive are to reduce the number of repeat and new victims, reduce the harm caused to victims and children and reduce the number of serial perpetrators of domestic abuse.

The event at Sixways Stadium will include presentations and speeches by West Mercia Police and Crime Commissioner John Campion and Councillor John Smith, Cabinet Member for Health for Worcestershire County Council. The County Council and Commissioner are jointly funding the programme and Cranstoun has been appointed to deliver the new approach. There will also be a number of stalls from partner agencies.

The launch event is taking place from 9.30am-1.30pm.


Councillor John Smith, Cabinet Member for Health and Wellbeing, said: "I'm delighted to be part of the Drive launch here in Worcestershire.
"I'm proud that Worcestershire is leading the way in protecting victims of domestic abuse and for the first time, tackling the real cause of the abuse which is the perpetrators."
West Mercia PCC John Campion said: "“Whilst there is some incredible support out there for victims, there is a glaring hole around working with perpetrators. If we’re ever going to reduce the number and severity of incidences of domestic abuse, we need target the source and get to the root of the problem.

“Having learned of how successful the pilot has been in other areas, I am very much looking forward to working together with the Public Health Directorate in Worcestershire County Council to tackle these issues and make it a success in this area too.”

Annie Steele, Director of Operations for Cranstoun, said: “We are delighted to be a part of Drive and this launch event gives us a great opportunity to launch the Drive programme to our multi-agency partners across Worcestershire.

"By working with the perpetrators to enable positive change we can protect victims and children from experiencing abuse. We believe everyone should have the opportunity to live healthy, safe and happy lives."