Transport Research

This page provides links to a wide range of transport research which has been undertaken by Worcestershire County Council.

The Worcestershire Acute Hospitals Accessibility Study

The Worcestershire Acute Hospitals Trust and Worcestershire County Council worked in partnership to develop this technical study into the accessibility of Redditch Alexandra Hospital, Kidderminster General Hospital and Worcestershire Royal Hospital by all modes of transport. This report and its appendices can be downloaded and viewed using the link below:

• Worcestershire Acute Hospitals Accessibility Study (3.6MB)

The Integrated Passenger Transport Best Practice Reports 

During the LTP2 period, Worcestershire County Council undertook extensive research to inform the development of an Integrated Passenger Transport Strategy for Worcestershire. The results of this research were used to inform the development of the Local Transport Plan 3  (4.9MB). A series of reports were produced outlining best practice in a range of areas, which can be downloaded using the links below:

• Best Practice Reports - Executive Summaries (Workshop 1) (714KB)
• Best Practice Reports - Bus Priority Strategy (1.6MB)
• Best Practice Reports - Infrastructure Strategy (1.8MB)
• Best Practice Reports - Accessibility Strategy (3.6MB)
• Best Practice Reports - Consultation Strategy (3.7MB)
• Best Practice Reports - Parking & Traffic Management (3.9MB)
• Best Practice Reports - Executive Summaries (Workshop 2) (1.4MB)
• Best Practice Reports - Fares & Ticketing Strategy (5.5MB)
• Best Practice Reports - Marketing & Information Strategy (2.7MB)
• Best Practice Reports - Vehicles & Rolling Stock Strategy (5.1MB)
• Best Practice Reports - Contracts & Performance Management Strategy (3.1MB)
• Best Practice Reports - Community Transport Strategy (3.4MB)
• Best Practice Reports - Driver Training Strategy (368KB)

The 'Choose how you move' Sustainable Travel Demonstration Town Project

Between 2004 and 2009, Worcestershire County Council successfully bid for a Department for Transport grant to promote sustainable travel choice (commonly referred to as smarter choices) in Worcester City. The reports, which can be downloaded using the links below, provide the extensive research base that underpinned the project and the impressive results that were achieved:

• Sustainable Travel Demonstration Town Bid 2004  (198KB) - The original bid document to the Department for Transport for a 5-year grant to promote smarter choices in Worcester, aiming to reduce single occupancy car journeys by residents by 10% between 2004 and 2009.
• Travel Behaviour Research 2004 (Baseline Survey)  (3.8MB) - This research was carried out in Worcester to obtain information on how people travel and their reasons for choosing how they travel. The analysis determines the potential for reducing single occupancy car journeys.
• Interim Research 2006  (922KB) - This report provides an evaluation of the behaviour change generated by the first stage of the Individualised Travel Marketing programme carried out in Worcester during March  - April 2006.
• Interim Research 2007  (223KB) - This report provides an evaluation of the behaviour change generated by the second stage of the Individualised Travel Marketing programme carried out in Worcester during April - May 2007.
• Market Research Summary Report 2008  (811KB) - Market research was carried out in 2008 to establish the effectiveness of the Choose how you move brand and the potential to roll it out to other parts of Worcestershire. The research also explored the suitability of existing Choose how you move marketing materials and how they should be developed to reach the target audience.
• Travel Behaviour Research 2008  (168KB) - Completed in autumn 2008, this research evaluates the impact of the Worcester Sustainable Travel Town project over five years, how people travel and their reasons for choosing how they travel. The report also assesses attitudes to travel and the potential for further modal shift across the city.
• Full Report  (5MB) - Final analytical report on the success of the 'Choose how you move' Sustainable Travel Demonstration Town Project.
• Travel Behaviour Research 2010 (3.4MB) - Completed in April 2011, this research was commissioned to evaluate the ongoing impacts of the Worcester Sustainable Travel Town project, after the programme came to a close.
• View the Department for Transport's "The Effects of Smarter Choice Programmes in the Sustainable Travel Towns" Full Report

Worcester City Cycle Audit

In 2007, a comprehensive audit of infrastructure and service provision for cyclists was undertaken in Worcester City. This audit was used to inform the development of the Connect2 project and the Worcester Transport Strategy. Please click on the links below to read the full report:

• Worcester City Cycle Audit 2007 - Full Report (7.4MB)
• Appendix A: Part 1  (6.1MB) Part 2  (6.4MB) 
• Appendix B  (73KB) 
• Appendix C  (9MB)

This page provides links to a wide range of transport research which has been undertaken by Worcestershire County Council.